Led the creative design for The Medicareful Living Cookbook, a downloadable cookbook featuring healthy recipes tailored for seniors. I designed the full cookbook layout, bringing a clean, accessible aesthetic to life. In addition, I created all supporting assets for the campaign, including promotional emails, digital advertisements, and custom landing pages to support lead generation efforts. This multi-platform campaign provided agents with a valuable resource to engage their Medicare audience while reinforcing Ritter’s brand as a trusted content provider.
Book Spreads
Email Design
Google Ads Design
Landing Page

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